

We
live in a society where rationalizes efficiency and economic value, which often alienates users from their human experiences. With the wide application of social media and the Internet, knowledge and ideas can be exchanged freely. Human connecting would be the key factor of the success of a design. In the current generation. In reaction to this, we are designing to promote the fundamental values such as beauty, uniqueness and emotional experiences, and that’s what we called “Life”.
Projects

01
Brand Identity
App Interface Design
Font Design

02
Brand Identity
Print Work and Production
Visual Material Design

03
Logo Design
Print Work and Production

04
Brand Strategy
Brand Identity
Web Design

05
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Font Design
Stationary Design
About The Studio

Our Founder
Embracing uncertainty and getting out of her comfort zone are the spirits that Erica always bear in mind. After graduating from PolyU Design in 2015 with first honour, she joined a multi-disciplinary design studio to reuse and redefine mundane urban objects, materials, and space. She gained hands-on experience in branding and various digital fabrication from that. After years of experience in the industry, she then decides to take up a new challenge and start her own design studio.
The Design Process
Visual design is the first point of connection between you and the public. We provide collaborative and supportive service during each stage of our client engagements to make every experience people have with your business meaningful. We build brands with purpose, brands that impact the lives of millions, and brands that last. Not just create beautiful things, but also solve your problem. To make you stand out from thousands of brands, we offer you a journey of brand strategy, visual identity and brand experience.
Contact
(852) 6063 0393